This week! We’re going through our open tabs and will be discussing the search for Generation Z, Pandora’s new sonic logo, and the importance of morale and motivation as management tools.
Helping us bring some outside perspective today is our special guests Erika Geraerts.
Erika is an impressive woman. First, she co-founded content agency Willow & Blake, co-directing the company for five years. Then in 2013, she co-founded skincare company frank body, which went on to become an international beauty sensation. In 2016, Erika left Willow & Blake and frank body, and has since been working on her new venture in beauty, Fluff – a brand with a mission to empower and draw inspiration from teenage girls, simplifying beauty products and embracing reality. We’ve mentioned Fluff various times on the podcast because of Erika’s refreshingly transparent approach of sharing the ins and outs of building the business. We are so super delighted to have her here.
Remember! We are now an ENHANCED podcast. That's right - If you listen to our podcast in Overcast or Pocket Casts, or Castro, you can get super special images, links, and chapter breaks in your player while you listen.
Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter
Willow & Blake http://www.willowandblake.com/
Frank Body https://www.frankbody.com/au/
In Search of Generation Z https://newrepublic.com/article/153400/search-generation-z
Pandora Unveils its First Sonic Logo https://adage.com/creativity/work/pandora-sonic-logo/1729321
JWGYTB episode 062 http://jackywinter.givesyouthe.biz/41d0f036
The Culture Gabfest “New Theme Song” Edition http://www.slate.com/articles/podcasts/culturegabfest/2014/12/slate_s_culture_gabfest_comes_up_with_new_theme_music_out_with_the_old_in.html
Fluff newsletter https://itsallfluff.com/newsletter/
Gimlet media - Chompers https://www.gimletmedia.com/chompers
The Veni, Vidi, Vici of Voice https://www.wired.com/story/voice-technology-content-commerce/
Michael Seibel Tweet https://twitter.com/mwseibel/status/1096436630347407360
Fluff’s website https://itsallfluff.com/
Fluff’s Instagram https://www.instagram.com/itsall.fluff/?hl=en
Thumbs Up / Thumbs Down / Shaka
Billie Eilish’s socials https://www.instagram.com/wherearetheavocados/?hl=en
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